96 replies to this topic

[Urban Legend]

Another new crossbow from Horton this year will be the Fury 160.  This bow will MAP at $799.00 and will be a top performer.  Check back for the  latests details regarding this crossbow.  When I get the green light, I'll tell you more.

[Jetster]

This bow is going to have/be MAP pricing/priced?

[Urban Legend]

Almost every new bow from almost every manufacturer will have a MAP price.

[Jetster]

Urban Legend, on 06 December 2011 - 08:12 PM, said:

Almost every new bow from almost every manufacturer will have a MAP price.

I know everyone has a MSRP,but the Vision wasnt "MAP" pricing when it cfirst ame out was it????

[Urban Legend]

Not when it came out, but things have changed since then.

[Onlyaspike]

Any pics of the new Horton's?

[Urban Legend]

Not yet.  You will see them here when I have them.

[Jetster]

Urban Legend, on 06 December 2011 - 10:35 PM, said:

Not yet.  You will see them here when I have them.

Cant wait to see them and don't forget the SPECS.....

[Urban Legend]

I have some of the specs and you will be pleased.  I just can't tell you yet.  I promised.

[Urban Legend]

A correction on the MAP pricing.  I was told by someone in the know that there will NOT be any MAP pricing on the Horton bows.

[copperjohn]

Urban,

Is the havoc a reverse limb crossbow as well?

[Urban Legend]

Yes both reverse limb.  One is a improved vision with an anti dry fire and the other is a completely new crossbow.

[rgarey77]

The new vision may be on my list, I hope they dropped the cam bracket and full camoed it

Edited by rgarey77, 07 December 2011 - 10:35 PM.

[tryinhardarcher]

Urban Legend, on 07 December 2011 - 03:49 PM, said:

Yes both reverse limb.  One is a improved vision with an anti dry fire and the other is a completely new crossbow.

Boy do I hate this time of year. The new line is awsome, and it sure is exciting to have seen it. However it is torture not being able to tell everyone all the details. Just a few more weeks guys/girls, the ATA show is in 5 short weeks. Then we can share all the details.
Matt

[Jetster]

Is there any info you can say about Fury vs the Havoc?????Which one is more expensive/shoots faster or anything for that matter between the 2........

[GrizzWolf]

Might be a moot point now, but I despise MAP pricing. It is very mercenary on the manufacturer's part and it really smacks of price fixing. I understand that the Supreme Court has upheld and allowed the concept but it just seems... crappy to tell dealers they have to stick to a minimun price, especially when you usually have some dealers who will find a way around it anyway. It seems like the policy unfairly stifles the free market and punishes scrupulous dealers. There is another pretty well respected crossbow maker who has a MAP pricing policy in place and I know of at least 4 dealers who will sell you one of his bows at well under his MAP price... so really, what is the point? I think it just makes the manufacturer look greedy and feeds into the stereotype that corporations are faceless, greedy demons. I would like to think that getting bows into the hands of customers at the best price possible would be Horton's goal... the more bows you sell the more profit overall and if you put out a quality product the folks who buy them will show them off to others and hence, more sales, so the more bows on the market, the more good P.R., in theory. I don't know... fixed pricing (MAP) just seems like communism to me.

[Buckeye_Bowhunter]

MAP is just that...minimum ADVERTISED price.  Any retailer can sell a MAP product at any price they want, hell, they could give it away if they wanted to.  They just can't ADVERTISE it below the list price.  

I see no problem with the system at all.  In fact, MAP pricing is usually put in place as a way to protect retailers so the online mongers (with no overhead) can't put them out of business selling five dollars over their cost time and time again.

[Jetster]

MAP means "ME AINT PAYING",not never......

[GrizzWolf]

Yeah, I know in theory a retailer CAN sell a MAP priced product at any price, but I also know more than a few dealers who wound up in deep squat with their suppliers when they tried to move some inventory at even a rather small discount off the  MAP price. And many of them, even big online retailers have to resort to what amounts to trickery to sell products under the MAP price. And you just said it yourself in your remarks about "online mongers putting them out of business selling five dollars over cost..." This country was built on a free trade economy... what makes one dealer selling a product for $100.00 over cost BETTER than an "online monger" selling that same item for $5.00 over cost? Who gets to make that decision? You? The manufacturer? Is it really your job or the manufacturer's job to decide who can and cannot succeed in the open market? Would you like to be the small dealer being told you can't have an online presence and sell products openly available because you can sell them for less than a big store or nationwide chain? ln a free market if I want to buy something and sell it while keeping my overhead low I should be able to... maybe starting small and moving alot of product is how I GROW into a larger business... if someone else decides to invest in a brick and morter with tons of overhead and employees, etc., that doesn't mean his decision to go full blown should DICTATE the ability of others to move freely available products even if they don't even have a store front. And in the end, MAP pricing, as it is strictly intended, is SO close to price fixing that there have been many lawsuits, all the up to the Supreme Court, over the practice. For the Supremes to even hear it means there IS merit to both sides of the argument... Bottom line is, this is America... "online mongers" have just as much right to sell products and make a profit as Gander Mountain or Bass Pro or Bob's Gun Store and Archery Shoppe down the road. Anyway, that's my opinion and I'm sticking to it... and no, I am neither an online monger nor a bigger retailer... just a customer who likes the idea of living in a country where FREEDOM means FREEDOM for everyone, big retailers, local shops and stores and yes, even the little guy in his basement trying to eak out a living selling sporting goods on ebay... after all, Bill Gates was, at one time, according to your definition, most probably an "online monger" selling products out of his garage... trying to "undercut" the bigger guys in the game.

[Urban Legend]

Here is a pic.
 media-3-fury.jpg   56.36K   114 downloads